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Marketing roi overview

How Small Businesses Can Calculate Marketing Return on Investment

In a recent poll, 75% of surveyed marketers say they struggle with figuring the revenue returns on their marketing investments (ROI or ROMI). It can be difficult to determine how to track and calculate the data or even what data is important to know.

Categories: Marketing, Reports
Post pandemic challenges overview

The Biggest Challenges Facing Residential Contractors in a Post Pandemic Economy

Over a year into the COVID pandemic, masks are starting to come off, hand sanitizer and toilet paper are no longer in short supply and businesses are ready to go back to full operation. Most of the residential repair industry maintained growth last year while some other industries struggled. So what are the biggest challenges facing our industry as the rest of the world gets back to work?

Categories: News
Website launch overview

Contractor Accelerator, Leading Contractor Technology Provider, Launches New More Robust Website

Contractor Accelerator, a leading residential contractor app provider, helps contractors schedule appointments, create professional bids and drawings, and fully manage their business, is proud to announce the launch of its newly redesigned public website at www.contractoraccelerator.com.

Categories: News
Customer expectations overview

The 6 Most Important Customer Expectations You Might Be Missing

Long gone are the days when a promise to do good work was all it took to earn a customer's trust. Today, customers expect a great price, details of how you will do the job, proof of previous success, and much more. We've outlined the six most important things you can do to ensure you meet your customer's expectations and win more jobs.

Categories: Customers
Customer trust overview

The 5 Best Ways to Build Customer Trust and Connection in a Pandemic

We know customers make buying decisions based on emotion and human interaction. The need for social distance, face masks, and the shunning of the good ol' fashioned handshake has caused many businesses to reinvent what it means to connect with their customers. Here are a few ways you can earn customer trust during this unique time.