Residential Contractor News

Jun 26, 2025

How to Boost Your Foundation Repair Business: Smart Tools and Digital Marketing Guide

Most businesses in our industry face a common challenge. Nearly 90% of their customer information and project details lie scattered across different systems without proper structure.

Jun 12, 2025

How to Use Social Media for Contractors: Win Local Clients in 2025

Contractors' digital marketing has changed by a lot. Social media now leads this transformation.

Jan 9, 2025

Marketing Tracking ROI and Customer Acquisition Costs

Understanding your marketing ROI and customer acquisition costs (CAC) is essential for business growth. Calculate CAC by dividing marketing expenses by new customers and track ROI by comparing revenue to spend. Use tools like Google Analytics or Contractor Accelerator to identify which campaigns and services are most profitable. Focus on strategies and services that deliver the best returns, and adjust your budget and efforts to maximize profitability.

Oct 1, 2024

Enhancing the Memorability of Your Home Improvement Business

For home improvement businesses, standing out doesn’t necessarily mean a multi-million dollar ad spend. Here are some strategies to make your brand unforgettable in your market:

Sep 10, 2024

Is Landscaping a Profitable Business in 2024?

Discover how small landscaping businesses can thrive with customer management, professional bidding, clear communication, digital signatures, and solid project management.

Oct 24, 2023

The Power of Tracking Hyperlinks

Do you use hyperlinks in your customer emails, estimates or closing communications to ask for a review? Discover why tracking these hyperlinks is essential for residential repair contractors in the digital age. Explore user-friendly link creation companies like Bitly, Rebrandly, TinyURL, and ClickMeter, and start leveraging the power of smart links to ensure your estimates, emails, and online marketing efforts are producing results.