Residential Contractor News
Nov 18, 2021
How Small Businesses Can Calculate Marketing Return on Investment
In a recent poll, 75% of surveyed marketers say they struggle with figuring the revenue returns on their marketing investments (ROI or ROMI). It can be difficult to determine how to track and calculate the data or even what data is important to know.
Oct 1, 2021
Top 5 Reasons Customer Reviews are Important
Customer reviews can give contractors like you a sales lift of 18%! You have probably hired Contractors for major projects for your own house. You are likely part of the 89% who read online reviews before making a purchase. As a business owner, did you know that 16% of your ranking factor in the Local SEO map section of a search relates to your customer reviews? Learn how customer reviews can turn into free high-quality leads in this guest blog post from our expert marketing friends at Rainmaker for Contractors.