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How Small Businesses Can Calculate Marketing Return on Investment
In a recent poll, 75% of surveyed marketers say they struggle with figuring the revenue returns on their marketing investments (ROI or ROMI). It can be difficult to determine how to track and calculate the data or even what data is important to know.
Top 5 Reasons Customer Reviews are Important
Guest Blog: written by Bill Crawford, Owner and Chief Executive at Rainmaker For Contractors
Customer reviews can give contractors like you a sales lift of 18%! You have probably hired Contractors for major projects for your own house. You are likely part of the 89% who read online reviews before making a purchase. As a business owner, did you know that 16% of your ranking factor in the Local SEO map section of a search relates to your customer reviews? Learn how customer reviews can turn into free high-quality leads in this guest blog post from our expert marketing friends at Rainmaker for Contractors.
The Biggest Challenges Facing Residential Contractors in a Post Pandemic Economy
Over a year into the COVID pandemic, masks are starting to come off, hand sanitizer and toilet paper are no longer in short supply and businesses are ready to go back to full operation. Most of the residential repair industry maintained growth last year while some other industries struggled. So what are the biggest challenges facing our industry as the rest of the world gets back to work?
Contractor Accelerator, Leading Contractor Technology Provider, Launches New More Robust Website
Contractor Accelerator, a leading residential contractor app provider, helps contractors schedule appointments, create professional bids and drawings, and fully manage their business, is proud to announce the launch of its newly redesigned public website at www.contractoraccelerator.com.
The 6 Most Important Customer Expectations You Might Be Missing
Long gone are the days when a promise to do good work was all it took to earn a customer's trust. Today, customers expect a great price, details of how you will do the job, proof of previous success, and much more. We've outlined the six most important things you can do to ensure you meet your customer's expectations and win more jobs.